Friday, June 14, 2013

A Father's Love

Here's a message from Jason, CEO of BeeAlive and father of three adorable 3-year-olds, Evelyn, Jax and Julia in honor of Father's Day this weekend. Enjoy your time with all the special men in your life!

Jason: As the father of triplets and President and CEO of BeeAlive, people frequently ask me, “How do you do it?” In all honesty, I would have to say that the two jobs work hand in hand. My wife Rose and I extend the same values of love and care we give our children every day to the company and our loyal customers.

In fact, for the triplets’ third birthday, I decided to build them a tree house in our backyard. Some called me crazy for adding to my already-lengthy list of responsibilities, but I decided to put my skills and energy to the test. By day, I was CEO of BeeAlive; by night, I became a master builder. And, thanks to my daily dose of Royal Jelly, I had the energy to do it all.

While completing the tree house, I realized that I was undertaking this large project with the same goals and values in mind that we practice at BeeAlive.

For instance, I had a VISION: a vision of my children playing in the tree house, having fun and creating memories for years to come – similar to the vision I have for the future of BeeAlive: a vision to help individuals pursue a healthy lifestyle through wise choices and great products.

These visions are what guide my daily actions. With the triplets in mind, I made sure to construct a SAFE, secure and durable tree house. At BeeAlive, we always have our customers in mind. Providing high-QUALITY products that are pure and effective remains our top priority.

Achieving these goals requires hard work and DETERMINATION. With the tree house, I reminded myself not to get discouraged by my lack of knowledge or experience, but to live in the moment, appreciating what I was learning in the present, and envisioning how excited the triplets would be when the tree house was finished and how much fun they would have in the future. Similarly at BeeAlive, we continually strive to improve every aspect of the company, our products and our services to exceed customer satisfaction.

Doing so requires DILIGENCE and PERSEVERANCE. I constructed the tree house during the evening and night hours after working a long day; my floodlights and hammering probably didn't make the neighbors happy, but I knew what I needed to do in order to complete the house/ my determination to complete the house allowed me to persevere. Part of the reason BeeAlive has endured almost 30 years is our ability to persevere through challenges by identifying them, developing and implementing solutions and planning for the future.

And finally, I CELEBRATED ACCOMPLISHMENT! After I finished the tree house, I couldn't wait to show it to Jax, Julia and Evelyn – the enthusiasm on their faces was irreplaceable and will remain with me forever. I loved coming into the office to show off the photos of my step-by-step journey and proving to everyone that I was not crazy; I was motivated and successful. Likewise, at BeeAlive, we acknowledge small and large achievements every day, and we owe them all to our loyal customers. So, today, and every day, we celebrate YOU! Thank you for being a part of the BeeAlive family. Like the tree house, we plan to continue making memories for years to come. And with the help of our high-quality fresh, never freeze-dried Royal Jelly, we will have the energy, stamina and vitality to do so!

Happy Father's Day to all the dads out there! Looking for a gift for a special man in your life? Give him the gift of heart health!

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